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Trying
to garner customer loyalty without paying attention to team loyalty is
like bungee jumping without the bungee. You'll kill yourself trying.
Today's
experts identify an unyielding link between customer and employee loyalty.
Leaders with a sense of responsibility and commitment to treating people
well are far more likely to attract and retain the best employees. They
also command the respect of their employees who will see it as their
responsibility to fulfill the company's mission to deliver superior
customer service.
This
has immediate and long-term benefits. When the service is good, there is
an immediate appreciation from the customer. Additionally, it gives
employees a sense of pride, ownership and purpose.
Making
a commitment to your team and your customers is a win-win-win situation.
Customers are happy. Team members feel a sense of ownership and purpose.
And your business will gain the trust of its customers and employees. |
